Trek Bikes began in 1976, and their mission was simple: Build the best bikes in the world. Today, Trek Bikes have added to their mission: Help the world use the bicycle as a simple solution to complex problems. The bicycle is the most efficient form of human transportation. It can combat climate change, ease urban congestion, and build human fitness, Trek mountain bikes can take us places we would never see any other way. It brings us together, yet allows us to escape. For 2015 they have pushed the boundaries again. Introducing the Emonda plus the updated Fuel Ex and Madone ranges.